Direct-to-Consumer Advertising

Episode 367

4th May 2021

For MaxFunDrive 2021, Sawbones is talking about gross medicine of a different sort. In the United States (and New Zealand) we see a lot of those commercials for prescription medicines with jaunty names and a full minute disclaimer at the end. How they came to be the norm here is a complicated history of bad medicine and the shifting of credence among doctors, patients, and pharmaceutical companies.

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Episode notes

For MaxFunDrive 2021, Sawbones is talking about gross medicine of a different sort. In the United States (and New Zealand) we see a lot of those commercials for prescription medicines with jaunty names and a full minute disclaimer at the end. How they came to be the norm here is a complicated history of bad medicine and the shifting of credence among doctors, patients, and pharmaceutical companies.

Consider becoming a supporter of our show: www.maximumfun.org/join/

In this episode...

About the show

Dr. Sydnee McElroy and her husband Justin welcome you to Sawbones: A Marital Tour of Misguided Medicine. Every Friday, they dig through the annals of medical history to uncover all the odd, weird, wrong, dumb and just gross ways we’ve tried to fix people over the years. Educational? You bet! Fun? We hope!

Send topic suggestions to sawbones@maximumfun.org and follow @Sawbones on Twitter.

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